Attrition: Army Referral Bonus Program Expanded


October 17, 2006: The U.S. Army has had great success with the Army Referral Bonus program, so it is being expanded. Basically, under the original program, active and reserve soldiers could earn a $2,000 bonus if they brought in a new recruit (who had to successfully complete basic and advanced training.) Existing soldiers have long been a primary source of new recruits, and this became an even more productive source once the bonus became available. In effect, the troops were now willing to go the extra mile with friends and acquaintances they knew were interested, but needed additional information or encouragement before they were ready to sign up. The new provisions in the program make retired soldiers (all active duty, and some reserve) and civilians working for the Department of the Army eligible for the bonus. The cost of the bonus is much less than what it costs to get recruits using traditional methods (advertising and more recruiters.)


Article Archive

Attrition: Current 2021 2020 2019 2018 2017 2016 2015 2014 2013 2012 2011 2010 2009 2008 2007 2006 2005 2004 2003 2002 2001 2000 1999 



Help Keep Us Soaring

We need your help! Our subscription base has slowly been dwindling. We need your help in reversing that trend. We would like to add 20 new subscribers this month.

Each month we count on your subscriptions or contributions. You can support us in the following ways:

  1. Make sure you spread the word about us. Two ways to do that are to like us on Facebook and follow us on Twitter.
  2. Subscribe to our daily newsletter. We’ll send the news to your email box, and you don’t have to come to the site unless you want to read columns or see photos.
  3. You can contribute to the health of StrategyPage. A contribution is not a donation that you can deduct at tax time, but a form of crowdfunding. We store none of your information when you contribute..
Subscribe   Contribute   Close